Wilbur-Ellis Company Strategic Marketing Manager (Denver, CO) in Aurora, Colorado

For nearly a century, Wilbur-Ellis has experienced success and growth inmarketing and distributing agricultural products and services. Join us andgrow your career with a strong and profitable industry leader offeringcompetitive compensation, tremendous growth and development opportunities,and a people-first work environment. Come grow with us!Key Skills and Abilities Include:Excellent written and verbal communication skillsFormal presentation skills including developmentOrganization and planningStrategic thinkingProblem analysis and problem-solvingTeam leadership and change leadershipInfluencing without authorityAdaptability and manage ambiguityCreative and innovativKey Personal Attributes Include:Business or marketing-related degree or equivalent professional qualificationMinimum 5-7 years' experience in all aspects of developing and managingstrategic marketing and campaign plansTechnical marketing skillsProven experience in customer and market researchRelevant Agriculture product and industry knowledge preferredDigital marketing strategy leadership & experienceManage, negotiate & lead outside vendor and media agenciesExperience with relevant software applicationsMinimum of 5 years' people and team leadershipLead and develop peopleThink strategicallyCreative and innovativeDrive results through independent thinking, collaboration and influenceDevelop and manage marketing strategiesChallenge status quo and lead changeTrust and integrityAccountabilitySpecific Responsibilities and Key Deliverables Include:Establish, develop, manage & lead a strategic marketing team that isviewed both internally and within the industry as market leadingManage and lead marketing team to develop innovative and creative marketingcampaigns that support and drive the success of W-E Agribusiness proprietarybusiness segment including demand creation, customer acquisition andloyalty, advertising, promotion, event management, supplierpartnerships, and other activities.Establish, analyze and manage marketing intelligence needs and database toinclude market, industry, customer, competitor, trends, SWOT,PESTAL and all other areas critical in developing the marketing department'sstrategic marketing plan & supporting the development of AgribusinessBranded Portfolio Managers marketing plans.Develop and implement strategic marketing plans as required and that alignwith Wilbur-Ellis' Agribusiness Division strategic focus and prioritiesWorking with the Marketing Director, take a leadership role in managing thedevelopment of a customer centric AgriBusiness web site and social/digitalstrategyMonitor, review and report to the Marketing Director and Senior Managementas needed on all marketing activities and resultsDevelop, monitor and manage the marketing budget including the developmentand presenting of any strategic projects requiring management approvalManage & ensure team accountability of a return on investment /performance driven matrix permeate across all marketing activitiesActively participate as required in the organization's strategic pricinginitiative and support and influence a value based pricing model whereappropriate within the organizationCreate and present marketing presentations that influence and inspire TheAgribusiness organization to act and achieve marketing and organization goalsEstablish and manage a centralized Agribusiness Division approach to outsidevendors and media agenciesDevelop and manage joint marketing plans and activities with key strategicsuppliers including market research and customer development supplierdepartmentsDevelop, implement and manage a yearly customer centric marketing planningcycle that incorporates all customer stakeholder insight and portfoliomanagers ensuring a customer driven approach and organization alignment40-50% Travel requiredCompensation and Benefits:Competitive annual salary (to be determined based on experience and otherfactors) and bonus opportunityComprehensive employee health and retirement benefit of